123 | Diversifying Your Income with Airbnb and Short Term Rentals with Tatianna Taylor-Tait

When you look at the people you are surrounding yourself with, do they support you and cheer you on? Do they inspire you to dream bigger? Do they challenge you? 

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Today on the podcast we have a really fun episode with our incredible guest Tatianna Taylor-Tait, Published Author and Short Term Rental Coach based in Vancouver, BC where we talk about Short term rentals as a way to make an additional stream of revenue. We talk about the challenges Tatiana had to face in her personal life and in building her business. We also talk about investing in yourself and your business before you are ready and finding coaches and mentors to help you get to where you want to go!

I know you are going to love this episode and get so much out of it!

Tatiana is an Award-Winning Designer who has combined her interior design and real estate expertise to mentor hosts all over the world on how to skyrocket their profits using Airbnb and other short-term rentals. Tatianna has built her business to multiple 6-figures, helping her clients achieve over a million dollars in sales combined. Sharing her knowledge and skills to help them increase their Short-term rental returns while building generational wealth.

The Risks and Rewards of Short-Term Rentals: 

Tatiana highlights the inherent risks associated with renting out properties, whether for the short or long term. However, she acknowledges that these risks are part of any rental arrangement and emphasizes the benefits of diversifying income streams.

Partnering with Professionals: 

Tatiana introduces the concept of partnering with professionals from various industries, emphasizing the value of collaborations and partnerships in the short-term rental business. Danielle expresses her appreciation for this insight, highlighting how partnerships can enhance success and mitigate risks.

The Growing Industry and Security Measures: 

Tatiana discusses the rapid growth of the short-term rental industry and the myriad tools and services available to ensure security. She mentions smart locks, ring doorbell cameras, and noise monitors that can alert hosts to excessive noise levels, among other things. Tatiana also mentions the availability of short-term rental insurance coverage from various insurance companies.

Diversification and Entrepreneurial Mindset: 

Danielle expresses her excitement about discovering new ways to generate income, particularly for entrepreneurs and business owners. She emphasizes the importance of diversifying income streams and adapting to the changing economic landscape, providing stability in times of inflation and uncertainty.

Tatiana's Journey: 

Tatiana shares her journey of entering the short-term rental industry and how she pivoted during the pandemic. She discusses taking a course on building a coaching program and the value it brought to her business. Tatiana's background in marketing and graphic design proved useful as she ventured into the field, and she highlights the importance of continuous learning and problem-solving.

Overcoming Personal Challenges & Difficult Times: : 

Tatiana opens up about facing personal hardships, including the loss of her mother, her job, and her dog. Despite these challenges, she found strength and resilience, which became a driving force in her entrepreneurial journey. Tatiana reflects on how overcoming past difficulties helps her tackle new obstacles with confidence and determination.

Danielle and Tatiana discuss how going through tough moments can shape one's character and contribute to personal growth. They encourage listeners who are facing challenging situations to persevere and recognize that these experiences can lead to becoming a better version of themselves.

The Value of Mentorship: 

Both stress the significance of learning from others, whether through personal interaction or online resources. They emphasize the benefits of being inspired by and gaining insights from those who have already achieved what you aspire to accomplish. This can be done through taking courses, consuming content, or hiring a coach or mentor.

Breaking the Loneliness Barrier: 

Tatiana highlights the inherent loneliness that can come with entrepreneurship. She urges entrepreneurs not to shy away from seeking help and building relationships. She suggests investing in courses, coaches, or mentors to alleviate the burden of trying to figure everything out alone, allowing for faster growth and progress.

Delegating and Outsourcing: 

Danielle shares her personal journey of trying to do everything herself when starting her business. She acknowledges the importance of identifying strengths and weaknesses and delegating or outsourcing tasks accordingly. They emphasize that entrepreneurs should focus on their strengths and outsource or seek guidance for areas they aren't proficient in.

Effective Leadership and Communication: 

Tatiana stresses that being an entrepreneur involves effective leadership and delegation. She reminds listeners that if their team or assistants don't meet expectations, it's their responsibility to provide proper training and communication. Successful entrepreneurs take ownership of their role as leaders.

Establishing Boundaries and Priorities: 

Both acknowledge the lack of boundaries in the early stages of entrepreneurship, where work can consume every moment. They encourage entrepreneurs to evaluate their priorities and ensure they align with their actions. By setting boundaries, entrepreneurs can create a healthier work-life balance and prioritize important relationships. 

Connect with Tatianna Taylor-Tait:

Instagram: @tatiannatt

Website: www.tatiannataylortait.com

Check out Tatiana's course: www.thanksforbooking.com

Attend Tatiana's Level Up Your Listing Event: www.levelupyourlistingsummit.com

Your Free Gifts:

Profitable Business Masterclass: How to Create a Profitable Business Without Working Around the Clock

Smarter Income Stream Live Workshop: The Secrets To Building An Audience And Monetizing Through Passive Income Streams (Guest Speaking with 9 Other Experts - December 6th!)

Our Top Business Resources to Support Female Entrepreneurs:

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Connect with Business Babes Collective @businessbabesco

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TRANSCRIPT

[00:00:00] Danielle: Today on the podcast, we have a really fun episode for you with our incredible guest, Tatiana Taylor Tate, who is an award-winning short-term rental coach based in Vancouver, bc. And Tatiana has a combined her interior design and real estate experience to mentor hosts all over the world on how they can skyrocket their profits using Airbnb and short-term rentals.

[00:00:27] Danielle: Tatiana has built her businesses to multiple six figures, and she's also helped her clients to achieve over a million dollars in sales combined. So I am so excited for you to tune in and listen in on this conversation. In this episode, we talk about short-term rentals as a way to make an additional revenue stream because I know as entrepreneurs, we're always looking for ways to increase our.

[00:00:51] Danielle: And diversify our revenue streams. So I cannot wait for you to hear this episode. We dive into the [00:01:00] challenges that Tatiana had to face in her personal life and building her business. We also talk about investing in yourself and in your business before you're ready, and finding coaches and mentors to help you get to where you wanna go.

[00:01:13] Danielle: I know you're gonna love this episode. I know you. So much value from it. So let's go ahead and dive in. Welcome to the Business Babes Collective podcast. I'm your host, Danielle. We, in this podcast, you'll learn tangible business tips and strategies on how to grow successfully and sustainably. We'll also interview seasoned entrepreneur.

[00:01:36] Danielle: So you can listen in on their stories and see behind the scenes of what it took to grow and scale their businesses. Let's dive in as we discuss the wild, exciting, crazy challenging, rollercoaster ride of entrepreneurship.

[00:01:51] Danielle: Hi Tatiana. Thank you so much for joining us today on the podcast. I'm super excited to have you here today.

[00:01:57] Tatiana: Such a pleasure to be here. I [00:02:00] am excited to see what we're gonna chat about.

[00:02:02] Danielle: Yeah, so I would love for you to share how you got into doing what you're doing now. So tell everyone what it is you do for your business, cuz it's very cool and unique. And how did you get into that industry and what made you want to become an entrepreneur in the.

[00:02:20] Tatiana: Well, hello everyone. My name is Tatiana Taylor Tate. I am an award-winning interior designer and short-term rental coach here in Vancouver, Canada. And I guess now I can say published author. I always forget that one. . Okay. Um, but I, to be honest, I actually fell into the business I'm into that I'm doing now, and.

[00:02:46] Tatiana: it probably wouldn't have happened without like a series of just saying yes and taking the opportunities that were provided to me. To kind of go back to what you previously asked, which is like, how [00:03:00] did I get started? How did I know I wanted to be an entrepreneur? I actually knew I wanted to be an entrepreneur from like, When I was a little girl, like I just knew I want, everyone was always like figuring out, like they were, they were saying, oh, I wanna be a doctor, or I wanna be a police officer, that kind of thing.

[00:03:17] Tatiana: And the whole time I was just like, well, I wanna be a boss. That's, that was my only answers. I just wanna be a boss. And of course I had, I guess growing up my parents always said, I had the young said, had the bossy aspect, of things, but definitely I, of course I had a lot to learn along the way and still am learning.

[00:03:38] Tatiana: It's always a process and I think really since I was a little girl, and honestly, I never would've thought it took me to the position I'm in now. , but I am so grateful for everything that has happened and where I am today and how I can educate further and help people now.

[00:03:57] Danielle: So can you dive into a little bit more [00:04:00] of the work you do now?

[00:04:01] Danielle: You help people to have a successful Airbnb? Correct. And so what does that look like? Tell us a little bit more about, first of all, what that works looks like. But then you said you kind of fell into it and so I would love to hear.

[00:04:16] Tatiana: Yeah, of course. So what the day-to-day kind of wor looks like now is a little bit different.

[00:04:22] Tatiana: Of course, I have my interior design side of my business, and then I have the coaching side of my business. So on the interior design side, that not necessarily is always short-term rentals and Airbnbs, sometimes it's new build home renovations. Really anything. No job is too big or too small. But with that, a lot of my clients now, Are focused on the Airbnb short-term rental side.

[00:04:47] Tatiana: So I'm helping them design spaces that are unique and are going to be unique experiences for their guests that are coming to these properties. As for on the coaching side, actually during the whole [00:05:00] pandemic, when everyone. Was, you know, either out of work or you know, working from home. The interior design industry and construction industry didn't really slow down because everyone was like, well, I just wanna renovate my home now cuz I'm stuck here.

[00:05:14] Tatiana: But what ended up happening is I was like, okay. . I don't know what is gonna happen. I don't know if it's gonna slow down, but I wanna be prepared for it. So I created an online course called Thanks for Booking, and it's a 12 week course. At the time, I was doing one-on-one coaching with the course, but now it's Evergreen, it completely runs itself.

[00:05:38] Tatiana: Anyone could sign up for the program right now and learn exactly how to build scale and automate their short-term rental. So that's kind of what that aspect of it is. And I do do consulting and coaching one-on-one on the side, not as much as before now, but I do love it because the ability to really help [00:06:00] someone put short term.

[00:06:01] Tatiana: From rentals. People don't realize, and especially in our city in Vancouver, the rules are extremely strict. That doesn't mean you can't do it, that means you just have to understand the regulations that you're working within. But short-term rentals and anything in real estate is such a smart business to be in because the opportunities you're, you're not limited with the opportunities that are presented to you.

[00:06:24] Tatiana: And in short-term rentals, half of the families that I've worked with, I've. Help them pay off their mortgage, pay off their kids' tuition, basically put themselves into retirement. All because they are strategically either using a spare room that they had in their property, a extra suite, a lane way home, or even just a vacation property that they're not staying at.

[00:06:47] Danielle: Can you speak a little bit to that? Because I love this idea of, I, I've always had a dream to run my own Airbnb, and I know, you know, a lot of people that I talk to, they kind of [00:07:00] have two different mindsets. They're either, yeah, that's really cool and. Either they've done it before or they know someone that, that has done it.

[00:07:08] Danielle: And, and then there's the other side where it's like, oh, that's just way too risky. Like, I, I don't, I just would wanna have someone in there full-time. You can't really make that much money doing that because you know you're gonna have an empty. Airbnb half the time, and so I would love for you to speak to that a little bit because I really believe in it and I think it can be an amazing, like you said, another income stream, another revenue stream that people can bring into their families, which is amazing and such a blessing.

[00:07:39] Danielle: But I think people, a lot of people hold themselves back because they think it's too risky.

[00:07:43] Tatiana: A hundred percent. And one of the things that No shade, obviously to the people that are saying the more negative kind of perspective of it. But what I have to say to that is, Those people have not educated themselves in the industry and what actually [00:08:00] is available.

[00:08:01] Tatiana: So with that, as I mentioned, the rules and regulations, each city has their own rules and regulations of what is allowed. So for example, Vancouver is one of the strictest. You cannot have, um, a short-term rental, which is considered anything under 30 days unless it is your principal residence or you live in the property as well, and you're renting out a spare bedroom.

[00:08:24] Tatiana: or it's a secondary unit underneath you. So those are the different options. You can of course do 30 days or more as well, which is considered a long-term rental. Both are great opportunities for you to use. However, how I like to look at it is short-term rental and what I call mid-term rentals, which is.

[00:08:44] Tatiana: The 30 days, three months, six months, it's not the year or longer. Those are extremely profitable if still in Vancouver. If you are doing those types of rentals furnished, of course, and you're just marketing to the right clientele. [00:09:00] So for example, a midterm rental, which is 30 days or more, let's say you didn't want, it's not your principal residence or you didn't want to like do it that way with the city's rules and regulations and you wanted to do.

[00:09:14] Tatiana: 30 days or more, but you didn't wanna do the traditional. Okay. So with that, what we like to do is we actually create a lot of partnerships and relationships with the film industry, with nurses and doctors, traveling, insurance claims, all of those types of businesses that are coming into there. They already have certain set budgets that they need to work within.

[00:09:40] Tatiana: They need a property that's furnished and they're here for a short time, so they're not here for a long time. They're respectful of your home and your property. So those are the type of arrangements I always recommend if they're in the midterm rental area. To look at kind of setting up for themselves.

[00:09:58] Tatiana: And of course, short-term [00:10:00] rental, you're gonna get students, tourists coming in, even you're gonna still get those doctors. The film ministry of the insurance claims, the business professionals, anyone that's coming in for a short time as well. So with that, a lot of people don't realize that it is still extremely profitable to have a furnished rental and list.

[00:10:21] Tatiana: That way versus the long term. And how I look at that is you kind of look at the numbers. You go, okay, well, traditionally, even though rent in Vancouver is insane right now, traditionally you can only make X amount a year. So let's say 20,000, 30,000 a year, depending on the property that you are renting out.

[00:10:42] Tatiana: And if you're doing, even if you do those midterm rentals, You know is gonna be a couple thousand more then that basically is still setting you at at a higher ROI than it would be and someone's not even staying in your property the whole time. [00:11:00] So really you are saving on your utilities and electricity bill, you are doing less wear and tear.

[00:11:09] Tatiana: And one of the things that I love to say, When people go, oh, well, they're gonna damage your house. Tell me what traditional renter is. Gonna have a professional cleaner inside your house cleaning it top to bottom every week. .

[00:11:24] Danielle: Yeah. Yeah, that's so true. That's so true. I actually didn't even think about it that way.

[00:11:29] Danielle: And yeah, obviously there's always that, that risk, but that's the risk you take anytime I think you rent it out, whether it be short term or long term. Right. So yeah, thank you for walking through that, cuz I think it's really, really helpful and I love that you mentioned the partner. With different professionals and different industries, because I had never even thought about that.

[00:11:50] Danielle: And I mean, we talk a lot on this podcast about like partnerships and collaborations and all of that, so I love that you mentioned that because that is just such a smart way to look [00:12:00] at it, so that's so great. Yeah. Yeah.

[00:12:02] Tatiana: And honestly, with the, as our industry continues to grow, there is so much. Around this industry, you wouldn't believe it.

[00:12:11] Tatiana: Like for security purposes, there's smart locks, there's, you know, ring doorbell camera, so you can see how many people are coming into the home. There's noise monitors minutes. One of my favorite brands for that, and they, they don't record in the home, but they will. Monitor the decibel level of the, of the space, and it will notify you if it's like, Hey, it's over 75 decibels.

[00:12:36] Tatiana: These people might be having a party and it'll check for, it'll run for 10 minutes and check, and then if it hits another 10 minutes over that certain decibel, then you already know that like, okay, I'm gonna call these people and shut it down. Or let them know that they're being too loud. So there's so.

[00:12:53] Tatiana: Different services and tools out there to really protect you now, including all the insurance [00:13:00] companies that have jumped on and now provide short-term rental insurance coverage. .

[00:13:04] Danielle: Yeah. Oh, awesome. I love that. Yeah, so much. I think it's also just inspiring to hear just other ways to have, you know, another stream of income and you know, a lot of, obviously most of the people that listen to this podcast are already business owners, but I think entrepreneurs, business owners, we're always looking for, you know, ways that we can.

[00:13:25] Danielle: Have another income stream or diversify so that we can set us up, set ourselves up for success and Dave and different things, obviously with inflation right now and all, everything that's going on. So helpful to know that, that we have those options. So thank you for sharing. So good. Okay. I would love to dive into more of your journey and.

[00:13:46] Danielle: So obviously you kind of pivoted during the pandemic and you, you, I love that you said, I wasn't sure what was gonna happen with the industry and I wanted to be prepared. I think that is such an incredible mindset to [00:14:00] have and probably now you're so grateful that you had that because, . If you wouldn't have had that kind of idea or that thought of, Hey, I wanna prepare myself, then maybe you wouldn't have this other aspect of your business.

[00:14:13] Danielle: So tell me a little bit more about that, and then I would love to hear some of the challenges that have come along with building that business. Obviously it's very different. Everything's online, so was there a lot of things that you had to learn or did it come naturally to you?

[00:14:29] Tatiana: Oh wow. Yeah. So, Original.

[00:14:32] Tatiana: I actually did. I'm not sure. Are you familiar with Vanessa La? Yeah. Yeah, so I actually did her course two years ago. What is it? It's 2022, so probably in 2019. I did her course about building a coaching program, and so I learned a lot through that course. Originally, before I did any kind of design certification, I actually went to school for marketing and graphic design so that [00:15:00] that helped and paid off, but.

[00:15:03] Tatiana: Yeah, no, her course really helped step by step and a lot of it was learning as you go and like, oh, I don't know what that is. Let me YouTube it right now and figure out from there. Or trial and error, like buy what microphone to buy and you know how to record. But I really, for the program itself that I built, I wanted something.

[00:15:27] Tatiana: Would work for someone like me. I have a very short attention span when it comes to like, okay, I have to listen to this like mundane recording for this long . But for me, I wanted something that would get to the point, provide value. and do it within, under, you know, 30 minutes if I could. That is gonna be the most.

[00:15:50] Tatiana: And so in the program right now, there's like nine different modules taking everyone from each step. I've had amazing feedback from the program because of how [00:16:00] detail orientated I am, I think. And I made sure that it wasn't just like, this is how you do it, but it was actually like, this is how you do it and here is the step-by-step template or like form that you need to fill out.

[00:16:13] Tatiana: and this is the lease agreement that you need to give to your landlord or anything like that. So it really made it easier for anyone that was getting started in the industry and because they didn't have to go outside of the program to be like, okay, well Teti said I need to prepare a lease with an amendment.

[00:16:32] Tatiana: Where do I find that? Let me Google it. It's right here. So, That. That was one of the things, and I know kind of like going back for like my story and the struggles that I went through to get here, that proba aspect probably starts eight years ago. I've been in the industry for eight years now, and. What happened is I was working a normal nine to five and [00:17:00] I was doing graphic design on the side and a developer.

[00:17:04] Tatiana: I was approached by a developer and put in connection with him as he needed an interior designer to furnish a property for some clients. And they recommended me. And I was like, okay, well I don't, I'm a graphic designer, but I will try and see what happens. And I fell in love with it. I, it was amazing. The clients liked what I did.

[00:17:26] Tatiana: The developer liked what I did, so I was like, okay, maybe there's something here. It's not two different, some aspects, um, of graphic design and interior design aren't too different when it comes to like color theory, but. It ended up, you know, working out being a great opportunity and I said, you know what, like I would love to be mentored by you and learn as much as I can and you know, I'll go get my certifications and.

[00:17:53] Tatiana: I wanna learn as much as I can. And as soon as I hit that point, then I will make my exit. And [00:18:00] we, we had that arrangement, but bef just before that, I actually, basically it's mark's actually I think a couple of years now. But just before that, I ended up losing my mother in a car accident, um, on Halloween night.

[00:18:16] Tatiana: So I was in a very rock bottom. In my mindset and not knowing what really my purpose was, what I wanted to do, feeling lost and feeling cut off from everyone because I was dealing with a lot of like mental struggle in like grieving and you know, not wanting to do my day-to-day or anything from there.

[00:18:40] Tatiana: And at the same time, going through that period, not only did I lose my mother, I got laid off from my job, the nine to five just before I, of course, went to the interior design side and I had to put my dog down. So I was like, okay, there's not much more [00:19:00] that I can lose at this point, and it definitely was probably one of the hardest times of my life.

[00:19:07] Tatiana: Looking back at that now, I think that gives me a lot of strength to move forward and deal with problems head on. But during that time, I actually ended up going on a trip to Europe cuz I was like, I just need to like find myself and be by myself and like be in this moment. And so during that trip I actually stayed at a lot of hostels, but they were.

[00:19:32] Tatiana: Higher, a little bit higher end hostels, and I thought they were so cool that they did that, and I loved the aspect of it, but before I even went traveling, because Vancouver rents are so high, I didn't want to lose my property. And I heard about Airbnb and short-term rentals and I was like, let me give this a try.

[00:19:51] Tatiana: And I rented out the basement suite I was living in at the time, fully furnished, and it ended up paying for my whole [00:20:00] trip in Europe and the my rent while I was away, which was amazing. So coming back I said, oh, there's definitely something here. And I'd like to explore this more. And it worked out that the developer that I was working with, he actually had a property management division of his business that was doing the managing short-term rentals and Airbnbs for people.

[00:20:24] Tatiana: So I really learned a lot underneath them and stuck by them and helped build up their company as well. But, Through that and to like what it is today. There were definitely a lot of obstacles. I never thought, you know, that I would lose my mom, my job, and my dog all in the same like six months, let alone actually have to face that.

[00:20:49] Tatiana: But it was such. A huge like revelation for me in the sense of, okay, this is the worst that could happen. Nothing. [00:21:00] Nothing is less like gonna overshadow this situation. So anything from here, Yes. It may be hard, it may be difficult, but it's never gonna come up against what I've already been through and what I had to, you know, grow through and learn a lot about myself and become stronger with.

[00:21:20] Tatiana: And so with that, whenever I'm kind of faced with something now that's a little bit difficult, I think back and I go, okay, well what's the hardest thing you've had to deal with? And. , is it gonna, is it gonna be that hard? And I ask myself that. And usually, and the answer is, it's definitely not gonna be as hard as what I had to go through.

[00:21:41] Tatiana: So anything from there, I like to say, is a cakewalk in the scenario. So whatever comes at me, I, it is only gonna make me better because the sacrifices and, you know, the loss that I had to go through. , I would not be the person I am today if I did not go through those [00:22:00] experiences, and if I did not learn from those experiences and really see how far I could push myself.

[00:22:06] Danielle: Hmm. Thank you for sharing that. Yeah, and I think it's an encouragement too for anyone maybe who's going through a really, really hard time and I, I think I really appreciate your perspective on that. And cuz I mean, entrepreneurship, it is not. Easy. Like there are things that happen that are challenging and it really, it is like a personal development.

[00:22:30] Danielle: You need to continue to grow and you need to continue to learn new things. But like you said, if you've gone through really difficult moments in your life and really hard times, that is. Helping you to become a better version of yourself, which will help you in, you know, your work, your life, your relationships and all those things moving forward.

[00:22:53] Danielle: And so thank you so much for sharing that and thank you for, um, giving that encouragement to anyone who maybe is in a similar [00:23:00] position or is going through a really hard time. I so appreciate that, and that is really cool. One thing that I wanted to pull out of what you said was, Aspect of mentorship that you know, you had for that.

[00:23:13] Danielle: And I think that that is so important. And I think sometimes we don't realize how important it is to learn from others. And luckily in today's day and age, of course, yeah, if you can be in proximity, if you can, can be in person with those people, awesome. But even if. Learning from them online. Right. So, you know, you said you, you've taken courses before.

[00:23:36] Danielle: Obviously you have a course and there's different things that you've been able to do and people that you've been able to be mentored by, but that is so, so key in. I think anyone growing a successful business is look for other people who you're inspired by and look for other people who maybe have done what you want to do and be in proximity.

[00:23:56] Danielle: To them, whether it's taking their courses, whether it's consuming their [00:24:00] content, whether it's hiring them as a coach or a mentor, whatever that looks like. Because it's so cool that, that you've been able to do that and probably you've been able to learn so much faster as well, being in proximity to people that had already done a lot of the things that you wanted to get into.

[00:24:18] Tatiana: A hundred percent. One of the things that, and I think you would probably agree with this is like, and most of your listeners as well, entrepreneurship is so lonely at times and a lot of the time we don't ask for help or we realize. That, okay, it's not a nine to five. I can't shut this off on the weekend, and there's a problem in my business right now.

[00:24:43] Tatiana: No one's coming to save me. There's no manager or other business owner that's coming to save you in that position that that falls upon you. So those late nights working and that time, isolating yourself, putting all those hours. You know, it [00:25:00] really does a number on you, I think, and I cannot say enough how important it is to either build those relationships, invest in a course, or a coach, or ask for a mentor, because it is not, although it can be lonely at times, it doesn't need to be as hard because a lot of the time we think, okay, we have to learn and do this all ourselves, and you're.

[00:25:28] Tatiana: The owner, the social media expert, the bookkeeper, all, all these things, the salesman. But really, if you invest in the right tools and the right people, it can make it a lot easier for you along the way and help you kind of grow a lot faster. That was something. That I think was difficult for me to embrace and learn.

[00:25:52] Tatiana: At the very beginning. I was always like, oh, I'll figure it out myself. Or, when I was first getting started, I didn't necessarily have the money to invest in coaches and [00:26:00] all these things, but the moment that I let that belief go and started going, okay, well I'm gonna invest in this aspect of my business, and at some point I believe that.

[00:26:12] Tatiana: Investment is gonna come back to me. That's when everything started paying off. Yeah.

[00:26:17] Danielle: Oh my goodness. That's so, so good. I love that you said that, and I totally agree because I was the, I was the exact same way when I first started our community. It was like, okay, I'm gonna do everything myself. Like I can do this.

[00:26:28] Danielle: And you know, I'm doing my own bookkeeping and I'm doing my own marketing and I'm hosting my own events and I'm just, and and it's overwhelming. Like it really, really is. And I think it really took, like you said, Say, okay. Sometimes, like you said, you need to take that step first before you even maybe have the guarantee that, that you're going to make that money back.

[00:26:53] Danielle: But it's, it's like ta taking that step of faith too and really holding yourself [00:27:00] accountable of, okay, I'm gonna make this investment and I am gonna make this investment worth it. And as soon as I started, you know, letting go of some things, I mean, man, the amount of time and stress I put on myself. Time, time I wasted and stress I put on myself trying to do my own, like bookkeeping and stuff.

[00:27:19] Danielle: I'm like, man, like why did I not outsource that earlier? And so I think it's really just, Figuring out what are you good at? Like, what are your strengths? What, what do you love to do? And really honing in on that. And then what are some things that maybe you, you don't love to do or maybe that you wanna get better at?

[00:27:40] Danielle: And sometimes that's, like you said, hiring a coach to get better because you're like, I enjoy this, but I'm not very good at it. But if I learned, I could get better. And then sometimes it's just something that, you know, I, I'm, I'm never. want to learn how to do my own bookkeeping, so I'm just gonna outsource that

[00:27:56] Danielle: So you have to really figure out like what can you [00:28:00] outsource and delegate so that you can grow to the next level as well? Because we're just one person, we can't do it all. And one of the things that actually really helped me with that, cause a lot of people ask me, cuz I had a daughter last year, and people are like, oh, what's different now?

[00:28:14] Danielle: And I'm like, well, I literally. I can't not be productive in the time that I have. So there's a lot of things, like I put a lot of boundaries in place and then on top of that there's things that I have to outsource. Cause I'm like, I don't have time for that. So this needs to be outsourced these. So it actually, I feel in a lot of ways makes me a better business owner.

[00:28:35] Danielle: So if there's anyone out there that's like I'm limited on time, I don't have the time capacity to work on my business all the time. Sometimes it actually is a benefit cuz you actually have to force yourself to make those hard decisions faster.

[00:28:48] Tatiana: So I love that. I couldn't agree more with that. Like I know for example, I know that I just wanna, I'm the creative mind.

[00:28:58] Tatiana: I wanna be creative, I wanna come [00:29:00] up with the ideas, you know, do the designs go from there? That's why like I have some VAs, um, that work with me and some amazing design assistants that help out as well. And I would not be where I am without them because it. , it's takes, you know, it takes a village for a lot of these things.

[00:29:23] Tatiana: And I love that you said that because the more that you let, even just letting go and sharing certain tasks in your business is going to be hard for you at the very beginning. If this is something you are just starting out because you're, you have to, you're always gonna be like, oh, well I could just do it myself faster or better, or anything from there.

[00:29:44] Tatiana: But really, . If you are planning on being an entrepreneur and a successful entrepreneur, one of the things that come with that is you have to be an effective leader. and you know, being able to delegate tasks [00:30:00] and train people properly and how to manage them is part of that role. So if you feel that your team is not living up to a certain expec expectation, or the assistant you just hired isn't understanding your concept, that falls back on you, not on them.

[00:30:18] Tatiana: Mm-hmm. because it shows that you are. Training them properly, or you're not communicating in a way that is gonna be effective for both of you to have as much productivity as possible. And one thing I just kind of wanna add on the side of like entrepreneurial life and is, I don't know, it's, I know it's not just me, but I'm just gonna say this today because when.

[00:30:44] Tatiana: You are so focused on your business and your full of stress or anything like that. I just wanna say, let's remember to be kind to our partners and the people closest to us, cuz they're usually the ones that are getting the blowups [00:31:00] and. I, I just feel like sometimes they're punching bags and they don't mean they don't need to be.

[00:31:04] Tatiana: Right.

[00:31:05] Danielle: Oh my goodness. Yeah. Oh, uh, my husband and I have worked so much on that trying to also separate like the situation I'm in and having him as a support has been amazing. But you're right, like man, the first few years of my business, like, I think back to that and, and how defensive. Too about certain things or you know, oh, I have to, I have to do this, or I have to work this later.

[00:31:27] Danielle: I have to, and not prioritizing. And it, you know, it makes me really sad because I'm like, man, I, I really could have, I really could have. probably been just as productive and just as effective with my business if I would've just put some boundaries in place. And so I love that you brought that up cuz I think boundaries is something that not a lot of us as entrepreneurs have, especially at the beginning.

[00:31:51] Danielle: So we just sort of like work 24 7. We don't prioritize the things that actually, if we were to write on paper like what are. Priorities [00:32:00] from a list from like one to 10. But when we look at that, are we actually prioritizing those things? And sometimes that's like a really hard thing to look at and say, Hmm.

[00:32:11] Danielle: I say that this is really important to me, but I'm actually not prioritizing it, or this relationship is really important to me, but I'm not prioritizing that. So thanks for sharing that, cuz I think it's really, really key. Yeah. Thank you so much for joining us today. This has been such an incredible conversation.

[00:32:26] Danielle: Can you share with people, I would love to know what you are most proud of, of your entrepreneurial journey. So, .

[00:32:34] Tatiana: Honestly, I'd have to say my resilience. That is the thing, and one of the things I always tell all my students as well is the short-term rental business. There is no business that I know of or have experienced yet that will keep you on your toes this much.

[00:32:50] Tatiana: It definitely allows people to showcase their resilient side because there's so many different changes. You're in the [00:33:00] hospitality industry. So you really gotta make sure that you are setting a certain standard. And just seeing the growth that I've had over the years, I honestly feel blessed at this point to be able to have gone through everything and be, be the woman I am today.

[00:33:15] Danielle: That's amazing. Thank you so much for sharing that. And can you share with people where they can find you? So if they wanna know more about your coaching, your programs, where can we find you on social media?

[00:33:26] Tatiana: Yes, you can follow me on Instagram and all of my links will be in my bio there, including my course offerings.

[00:33:36] Tatiana: Um, but one of the things that I am most excited about, which again, Just shows the gr the growth. I never would've thought that I would be doing this, but I actually partnered up with another coach in the industry and we are hosting, um, our first ever short-term rental women's summit in Scottsdale, Arizona in February, [00:34:00] 2023, uh, for over 350 women.

[00:34:02] Danielle: Congratulations. That is so exciting and so amazing. Thank you. Well, thank you so much for being here. Thank you for being on the podcast. Thank you for sharing all of your amazing wisdom with us and, and just your journey. I'm so grateful. And, uh, we'll put all the links. To all those things in the show notes.

[00:34:21] Danielle: So if you wanna check it out and you're more of a person who's just like, I just need the link, just check the show notes and we'll have everything there for you. So thank you so much for joining us, Ted Tanner, I really appreciate you.

[00:34:31] Tatiana: Thank you. Appreciate you too.

Danielle Wiebe